In this analyst report, you’ll learn about the state of strategic data use in today’s business environment, how your employees and your data team stand to benefit from self-service analytics, and where this data strategy fits in the future of corporate decision-making.
The use of an organization’s data assets to make strategic and tactical decisions can yield many and varied benefits. By rooting decision-making in hard numbers that shape operations and business performance — such as employee attrition rates, customer acquisition costs, sales revenue and product costs — organizations can improve the quality and impact of their decisions. However, organizations need the appropriate corporate culture, as well as the right software, to make these data-driven decisions successfully.